Fashion Buying Guides

Half a century ago, Piaget senior watchmaking factory began the journey of developing the ultra-thin watch. In the beginning of 1957, Piaget created the 2mm thickness mechanical movement named 9P. Among the terms of the watch industry, 9P represents 9 ligne. The watch was equipped with 9P movement or the 12P automatic movement and launched in BaselWorld2011. These two movements had become the world’s thinnest movements at that time. Since then, Piaget had developed 29 pieces movements, 17 pieces of them were the ultra-thin ones, which laid a stable position for the brand in the field of creating ultra-thin movements.

In this year, Piaget launches the new ultra-thin Altiplano collection at SIHH. This new collection first appeared in 1998, and it was famous for compact case and simple dial. The new collection is committed to the original one’s characters and added Piaget’s jewelry making crafts. The new collection seems more noble and elegant than the original one.

IWC launches the Portofino collection at the beginning of the year. Portofino Fino is a beautiful harbor town of Ligurian coast. The people in this place live a leisure and casual life. In 1984, the first Portofino watch appeared. The watch came in 46mm diameter case with the function of moon phase display. It was equipped with thin caliber9521 movement. Since then, IWC gradually modified this collection but remained the simple and elegant style. The new Portofino automatic watch features a delicate dial. It came in modern style case with 40mm diameter. After being exquisite crafted and re-designed, the watch become much thinner. And the Portofino GMT watch’s strap is made by Italian high quality shoes manufacturer Santoni. The wearer can adjust the time-zone and the date through the crown.

In this year, Baume&Mercier launches two new watches: Linea collection and Capeland collection. These two watches integrate the coastal elements. Therefore, during the period of SIHH, Baume&Mercier holds a special beach party, and more than 900 guests take part in the grand party.

Panerai is the major partner of “O’Clock – Time Design, Design Time”, which is held in Milan Triennale Design Museum from October 11, 2011 to January 8, 2012.

Patricia Urquiola designs the collection named “I mondi di Officine Panerai” for the brand. And this new collection includes eight types of models and first appears at the exhibition of Trienanale. All the watches of this collection perfectly interpret Panerai’s unique and classic design. And it lies at the end of the hall; people can appreciate 8 models from October 11 to 23.

Panerai’s watches are carefully made with high-end technology and skilled crafts. Its entire watches surprise people. The designer Patricia Urquiola states that: just because of brand’s excellent watchmaking crafts, I try hard to highlight the unique design of new ideas, precise structure and superb craftsmanship. A unique device is installed for Panerai’s watches. The mini-world is the theme, and the time set at a selected moment.

If the concept of time has clearly contact with the senior watch, so does Panerai and design world. In the 1930s and 1940s century, Panerai designed Radiomir and Luminor for the Italian Navy frogmen commandos. Since these two watches launched in 1990, they had become the classical models of senior watchmaking industry. Over many years, Panerai still remains its original modern design and establishes classic status for its watches.

There are two rare historic models of Panerai at the exhibition. One is Radiomir launched in 1938, another is Luminor launched in 1940s century. These two models show their transformation process and reflect that Panerai’s watches still keep rare historic models’ style character. Actually, Luminor evolves from Radiomir, and its performance has been improved, such as its water resistance and its hour markers display. All the watches at the exhibition show brand’s design character: Radiomir and Luminor’s case has the essential lines; the watches have the big size case and clear markers, as well as the beautiful dials.

It is a new fashionable trend of watch that is in the combined style of vintage and modern element. Then Tissot has launched such a watch to meet with the hot trend. It is Tradition series.

The new series is using the classical and concise style which makes a fusion of retro and modern elements. It means that quality will be eternal though time flies. In addition, free movement of the leather strap and an ultra-thin dial makes your wrist comfortable which is practical and beautiful.

There are two classic colors of dial, they are black and white. Furthermore, there two kinds of choices of the strap, they are stainless steel and leather. Permanent black and white dial, powerful or gentle strap highlights multiple meanings of Tradition series. It can become different styles with various matching ways.

Tissot Tradition is loaded with new G15.561 which is first imitated perpetual calendar watch of Tissot. G15.561 movement adheres to the most excellent Swiss making skills. Its perpetual calendar can adjust leap years automatically in whole 21 century. What’s the most important is that its price is valuable and reasonable. It actually brings a surprise for basic watch fans.

We have said that the new Tissot Tradition series is combination of modern and vintage styles. It also is fusion of exquisite design and skilful technology. Though it is in the vintage designing, it also can show modern style in the meantime and it cal represent your fashionable statement.

Its low-key style is suitable for men. And it you want to show you are prudent, you can choose brown leather strap. Or if you want to represent that you’re a man who have high status, you can choose stainless steel. It not only can represent at normal occasions but also can appear at casual place.

It really is a representative of Tissot which insists concept of creation comes from tradition.